CWG Markets is a UK-regulated online broker providing access to 500+ markets, including forex, CFDs, indices, commodities, and futures. Despite its wide offering, customer feedback and market analysis identified opportunities to improve the portfolio management experience on their platform to attract and retain retail and institutional investors.

The problem with everyday trading & account management

CWG Markets offers a robust trading infrastructure, but the product experience didn't fully reflect its capabilities. Users found it difficult to quickly understand their account status, navigate essential trading actions, or feel confident managing positions and funds. As a result, many users dropped off after their first session.

A Design System Built for CWG Markets

CWG Markets' design system creates a high-performance visual foundation across the platform by standardizing color, typography, layout, components, and iconography. It ensures consistency across trading dashboards, charts, order panels, and account views-while allowing the product to scale without losing clarity or speed.

UX Design for Everyday Trading Needs

The UX of CWG Markets is designed to help traders act quickly and with confidence. Layouts are simplified, key data is prioritized, and friction is removed from core actions. Charts, prices, and positions are structured for fast scanning, while essential actions-like placing trades and managing risk-are easy to access and predictable. The result is a clear, efficient experience that supports speed, accuracy, and confident decision-making in fast-moving markets.